FEATURED
BASKETBALL
TALENT
Founded by former Providence College standout turned business executive Donnie McGrath and former NBA star and champion Mike Miller, LIFT Basketball was built to provide athletes with elite representation grounded in firsthand playing experience.
LIFT represents basketball talent at every stage of the game
From elite high school and collegiate athletes navigating the evolving NIL landscape to established professionals competing in the NBA, WNBA, G-League and internationally.
Our team delivers strategic, personalized representation focused on maximizing long-term career growth both on and off the court.
With expertise spanning contract negotiation, NIL representation and collective strategy, endorsement partnerships, brand development, and media opportunities.
LIFT takes a comprehensive approach tailored to each athlete’s goals. Through deep industry relationships and a hands-on management style, we help clients build sustainable careers, expand their platforms, and capitalize on opportunities throughout every phase of their journey.